Are you ready for Freddie?

Next thing you'll tell me is that zombies don't eat brains.

And cents aren't red.
"Are you ready for Freddie," of course, was the phrase that Al Capp used to tease the readers of Li'l Abner for several weeks. It appeared everywhere in the strip, raising the curiosity of all the strip's characters, and the readers, until it was revealed that it was an advertising catch phrase for a funeral director.